- Before or at the time of collecting personal information, we will identify the purposes for which information is being collected.
- We will collect and use of personal information solely with the objective of fulfilling those purposes specified by us and for other compatible purposes, unless we obtain the consent of the individual concerned or as required by law.
- We will only retain personal information as long as necessary for the fulfillment of those purposes.
- We will collect personal information by lawful and fair means and, where appropriate, with the knowledge or consent of the individual concerned.
- Personal data should be relevant to the purposes for which it is to be used, and, to the extent necessary for those purposes, should be accurate, complete, and up-to-date.
- We will protect personal information by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use or modification.
- We will make readily available to customers information about our policies and practices relating to the management of personal information.
We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.
Cookies and Pixel Tags
We, as well as other companies, use tracking technologies to collect and store data about your computer or mobile device and your activities on our sites and apps.
Cookies: When you visit our sites, we place “cookies” (small text files) on your computer to recognize you. We do this to store your preferences and track your use of our sites. Ad companies place cookies on your computer to track your activities across various sites so that they can display targeted ads. Some ad companies and game developers use “flash cookies” for ads and games that use Flash media technology.
Many ad companies are members of the Network Advertising Initiative. NAI members allow users to opt out of being tracked by cookies. To opt out of cookie tracking by NAI members, you may visit http://www.networkadvertising.org/ and click on the “Consumer Opt-out” button. Companies may also be members of the Digital Advertising Alliance (“DAA”) and to opt out of cookie tracking by DAA members, you may visit http://www.aboutads.info/choices/.
By using our site and products, you give us explicit consent to place cookies and other tracking technology on your computer or mobile device.
Pixel tags: We embed pixel tags (also called web beacons or clear GIFs) on web pages, ads, and emails. These tiny, invisible graphics are used to access cookies and track user activities (such as how many times a page is viewed). We use pixel tags to measure the popularity of our features and services.
Ad companies use pixel tags to measure the number of ads displayed and their performance (such as how many people clicked on an ad).
Mobile Device IDs: If you’re using an app, we use mobile device IDs (the unique identifier assigned to a device by the manufacturer), instead of cookies, to recognize you. We do this to store your preferences and track your use of our apps.
Unlike cookies, device IDs cannot be deleted. Ad companies use device IDs to track your use of the app, track the number of ads displayed, measure ad performance and display ads that are more relevant to you. Analytics companies use device IDs to track information about app usage.